Been considering and reflecting lately on the sometimes reviled topic of Consistency. Depending on the context of a situation, consistency can be a huge negative when absent or a major plus when prevalent. For this writing, my thoughts are concentrated primarily on how to design and operate a production on a more consistent basis. On both a personal and professional level, developing, maintaining, and improving my consistency has been, and remains to be one of my greatest challenges. Striving to find consistency is paramount amongst the thousands and thousands of decisions that make up every event.
At COTM, we’re known to change it up considerably from time to time but overall there is consistency on several levels that is always present. This could translate to something as simple as the warmth you feel when entering our main auditorium prior to an event; how the house-lighting, music, volume, color, and texture of the décor all work to create an atmosphere that is consistent and true to what our guests have become accustomed to. Or maybe it translates to the complexity of a full-blown production element involving layers of personnel, equipment, scene changes, lighting cues, audio mix, and video shots all converging into one glorious moment.
However basic or complex our production is, our consistency directly reflects the level of excellence that has been established by everything that has preceded us—we’ve grown accustomed to the consistency of a professional and top-notch production: consistent audio, consistent speech intelligibility, consistent lighting, consistent video, etc. Maintaining these consistencies has just about become a state of mind as they start to operate from the same common denominator. My production team’s commitment to maintaining this consistency is what protects us from losing valuable production ground as we continue to grow and change.
No matter what situation you come from or whom you represent, staying consistent doesn’t cost a cent nor does it involve being lavish or extravagant. You don’t even have to make some huge leap from marginal to awesome overnight—you can make a massive difference by simply finding what things you already do great and make them amazingly consistent—then spend time focusing on making improvements consistently over time.
Consider this, if your event fails from the most fundamental task, a mic goes out, a lamp blows, a projector dies, etc—a better foundation could be established by perfecting these small things on a consistent basis. Excelling at a small level may allow you to start rising above the minutia and build to something bigger and better.